Entering International Markets Essays - 2595 Words

Entering International Markets Measuring a potential business venture has many aspects which the international manager must be aware of in order to convey the correct information back to the decision makers. Being ignorant to any of the aspects can lead to a false representation of the project, and hence an uninformed decision being passed. In order for a business to survive it must grow. For growth to be optimal, management must first be able to identify the most attractive prospective leads. The country as a whole, specifically geography, government, and financial aspects must be looked at in order to yield the best possible picture of the market a company wishes to enter. Concentration should be placed on gathering reliable facts†¦show more content†¦After sifting through the leads and finding the right ones to investigate management must formulate an international marketing plan. This further helps management in locating potential markets for their products. The first st ep is to use secondary research to find out what the sales potential is in a given market. Asking the questions of need, demand, and support gives one a starting point for research. If we were a company that sold pants we might want to ask the following questions. Is there a need for pants? Is it cold enough there to wear pants? Do people that demand the pants have money? These are the questions that one should ask of potential markets. Table 1-located at the end of the paper-shows the statistics that are needed for a general market picture. After gathering the information from the secondary research, the picture of a potential market becomes more evident. However, to make the picture clearer, one must conduct primary research. This research outlines the specifics of the potential market that directly pertain to the product. Robert Douglas book, Penetrating the International Market, addresses the issue of locating potential markets in greater detail.2 [mg1] After finding a lead that contains profitable markets it is necessary to analyze the venture as a whole. The decisions of companies must be based on the facts of reliable sources on all investments. To gather the informationShow MoreRelated Importance of Strategic Planning when Entering International Markets2260 Words   |  10 PagesImportance of Strategic Planning when Entering International Markets When a company decides to take their business international, there are many different factors that they need to take into account. There are differences in management styles, international laws and treaties that regulate international business, trade barriers, tariffs, taxes, exchange rates as well as cultural customs that come into play. Each of these is significant and needs to be taken into account in order to minimize potentialRead MoreThe Importance Of Entering An International Market Through A Complete Micro / Macro Analysis On The Company And The Country996 Words   |  4 Pagesthe process of â€Å"entering an international market through the adaption of the organization’s processes, transfer of knowledge and opportunities to reach a new market,† is increasingly important to growing companies of today (Khojastehpour and Johns, 2014). Once the domestic market has been saturated, a company must internationalize to continue increasing market share, grow their br and, improve customer relationships, and enhance sales. To be successful in an international market, the company mustRead MoreThe American Biscuit Company1614 Words   |  7 PagesOreos International Overview In 1898, through the merger of the midwestern American Biscuit Company, eastern New York Biscuit Company, and the United States Baking Company, Nabisco was established. In 1941 the company finally adopted the name Nabisco which was already a popular nickname for the company, before then it was called N.B.C. The chairman of the N.B.C. was Adolphus Green, who emphasized standardized products, all bakeries had the exact same recipes and standards of production. ThroughRead MoreStrategic Alliance : Strategic Alliances1241 Words   |  5 Pagespotential benefits that international business may realize from strategic alliances simplicity of market entry: Advances in telecommunications, computer technology and transportation have made entry into foreign markets by international firms easier. Entering foreign markets further confer benefits such as economies of scale and scope in marketing and distribution. The cost of entering an international market may be beyond the capabilities of a single firm but, by entering into a strategic allianceRead MoreDeveloping A New International Division1274 Words   |  6 PagesIn order to develop a new international division a variety of preliminary steps will need to be met. Initially, the process of selecting a team and organizing them effectively for use in an international environment in South America will be the foundation of future developments. Following this, setting in place strategies for cultural challenges in addition to other typical pitfalls that may come with entering a new environment is also crucial to creating an effective plan for the firm’s de velopmentRead MoreEssay on Information on the Republic of Chile532 Words   |  3 Pagessuitable country and market for the Australian leisure and gym wear business ‘Alvernian’ to successfully enter into. This expansion will involve a serious commitment of both financial and human resources therefore it is imperative to investigate the country of Chile and formulate strategies upon entering. This was discovered through resources such as business textbooks, library books and the World Wide Web. This report will also outline the key elements of the international business environmentRead MoreVodafone’s Strategies in the Indian Market1163 Words   |  5 PagesProject Outline – YM Vodafone’s strategies in the Indian Market ABSTRACT Global corporations have been vastly and quickly shifting their products/services into emerging markets around the world. With the advancements in technology, faster communication and easier channels to reach the consumer, barriers and country borders seem very faint. Although there has been numerous success storied of MNE’s crossing oceans and achieving success overseas, there are numerous considerations, assessments andRead MoreStarbucks : A Global Company987 Words   |  4 PagesAs Starbucks moves into new markets all over the world, it continues to build its brand through the delivery of the Starbucks Experience. Our success at every market that we have entered into reiterates our commitment to become a great, enduring company with the most recognized and respected brand in the world, known for inspiring and nurturing the human spirit. Our Mission: to be a global company, making a difference in peoples lives by leveraging our brand and the coffee experience to fosterRead MoreAdvantages And Advantages Of Global Business Essay1416 Words   |  6 PagesGlobal business is a thriving economical industry where goods and services are bought and sold across a number of countries. A key factor of International trade is the degree that currency and exchange thrive as the rates rise and fall. There are many disadvantages and advantages to taking a business venture overseas which can be achieved via the following mechanisms; exporting, licensing, franchising and establishing joint ventures within a host country. However deciding which entry to take isRead MoreCase Study Aol: Lost in Translation1289 Words   |  6 Pagesin entering the Brazilian Market! When entering a foreign market, as AOL entered the Brazilian Market, certain rules and regulations have to be followed. In case of AOL the controllable and uncontrollable elements are playing a significant role. The main problem of AOL’s strategy in Brazil was the insufficient research about typical country terms and condition. Controllable elements, such as product, price, promotion and the channels of distribution have to be adapted to the target market.

Integration And Into The Public Health World - 1590 Words

What is Integration? Where did it come from? Why is the world accepting integration / into the public health world? How many are there and are there any located in my town? Integrations definition is the focus on providing the right care in the right place. Integration came from a friendship between 50 organizations and 100 individual partners. This alliance seeks information, adjustments and the support of efforts that advance health and lower the costs. This friendship is responsible for helping clients get the care that they need, and when the need it. Also, they help make sure the clients get the upmost kindness in their need of care. According to the online source www.skainfo.com there are 4,753 hospitals that include integrated†¦show more content†¦Integration has many positive effects in the health care society. This new health and social care provide three superior outcomes. The first is that integration makes the restricted resources go further. The system gives an expansion on communication. This system also advances the involvement of health, care and support. An example is that integration provides an expansion on communication. The health care provider gives face-to-face communication, attending meetings to better educate for what is best for you and etc. Health care providers give evidence based practice, meaning these providers research, plan and review to make sure the patient is given the upmost best quality care as possible. Integration allows them to be able to predict the future problem to fend one off for example substance abuse. Online I had run by a few fun facts on the positives of having integrative health care, here are a few of them. Half of all the behavior health disorders are handled in prime care. When integration is involved 67% of people with behavior health disorders do not get the health treatment. There are 30-50% of referrals are from prime care to an outpatient health clinic. These people do not make the first appointment. Eighty percent of behavioral health customers deal with prime care at least one time in a year. According to the website news.stanford.edu, consumers â€Å"who

World of Board Games free essay sample

Since a game like Forbidden Island was designed to encourage collaboration between the players, the class was divided into several small-sized self-management teams that would be responsible to learn how to play Forbidden Island together under minimal supervision. In addition to the challenging task of capturing the four treasures while keeping the island from sinking, the class was also tasked with reflecting on the course material as it applies to our individual experience as a member of the team of adventurers while playing Forbidden Island. According to organizational behavior theory, working together as a self-managed team typically allows team members to perform challenging and complex tasks that require a high level of interdependence among members. Furthermore, self-managed teams that demonstrate high group cohesiveness and collective efficacy are more likely to successfully achieve goals and accomplishments. In fact, subject matter experts agree that the tasks that are usually assigned to self-managed teams enhance intrinsic motivation by encouraging the team members to utilize a variety of skills in order to complete the entire assigned task. With a common end goal in sight, I simply assumed that, in spite of our diversity and differences, our team would have shared the belief that it should have successfully completed the assigned task in order to effectively reflect on our individual and group participation in the Forbidden Island experience. However, the experience of playing this game created a group dynamic that ultimately challenged my personal assumption that team members tend to share similar attitudes, knowledge, and behaviours that equally motivate performance driven goal attainment. At the start of the Forbidden Island exercise, our group eagerly opened the brightly coloured tin box that contained many valuable lessons that were yet to be learned. With just a few pages of game rules and instructions, and the contents of the tin box spread out across the table, we quickly found ourselves lost among things like, Treasure Cards, Flood Cards, and Adventure Cards. Using the given resources, we were essentially forced to socialize by learning the process and adopting the attitudes, knowledge, and behaviours required to function as a team of adventurers on the island. At first glance and without any previous experience, playing Forbidden Island appeared to be a rather challenging and complex task; however, being instructed to play at least three iterations of the game afforded our team the opportunity to overcome the stages of socialization with each iteration corresponding to a unique stage. For example, playing a game like Forbidden Island requires the acquisition of certain skills and attitude. Although there is no formal training offered for this game, much of the first iteration, or anticipatory socialization stage, was spent thoroughly reviewing the game’s rules and regulations in an effort to learn the necessary skills and attitudes prior to playing. Although the first iteration was played in a rather chaotic state, the second iteration, or the encounter stage, was played more definitively. At this stage, the members of our team were beginning to demonstrate conformity to the norms of Forbidden Island and to their respective role behaviours. The team was progressively becoming better acquainted with the process of beginning and ending a turn, which also included how and when to â€Å"shore up† a flooded Island tile or what to do when a â€Å"Waters Rise! † card is drawn. As the team played the third iteration, we had finally reached the role management stage of socialization. Each member was able to correctly identify with their adventurer role and special power; however instead of improving and managing their roles in Forbidden Island, several team members decided to not only redefine their roles, but to also redefine the rules and regulations of the game. While in the classroom, the task at hand was to simply learn how to play Forbidden Island, observe the game and team members, and gather information to reflect upon. In its descriptive set of game rules and role descriptions, Forbidden Island establishes specific and definitive norms that team members should adhere to and expect of one another in order to successfully play the game from beginning to end – win or lose. I recognized early on in the game that complying with the rules, or norms, would require a degree of social conformity for compliance on each team member’s behalf. In spite of team members’ individual beliefs, values, and attitudes, reaching the end goal and being able to comprehensively reflect on the Forbidden Island experience was enough of a motivation for me to conform and comply with the norms defined by the game. Regretfully, the others members in the team did not agree that social conformity for compliance would be a step towards successful completion of the game. Needless to say, I was shocked to learn that the other team members had been influenced by groupthink to continue playing Forbidden Island according to their own revised version of the game’s rules. According to goal setting theory, goals are most motivational when they are specific and challenging and when organization members are committed to them† (p. 162). Based on the definition of this theory, the sudden change in the other team members’ attitude, behavior and performance seemed inexplicable at the time. In fact, I found myself quite perplexed, and worried, by the indifference and disinterest of the other team members with respect to following the rules and playing the game. With already juxtaposed goal orientations, it would be difficult to establish a common goal once we had already started playing. Following the learning goal orientation, I was prepared to learn and develop the skills and competencies required to master the game as best as possible. While on the other hand, the other team members were focused on performance-prove goal orientation as they only played the game to win and consequently receive favourable judgment about the outcome of their performances. Research has found that when individuals have not acquired the skill or knowledge to perform tasks, such individuals will also exhibit a decrease in performance goals. It is possible that this finding may be attributed to the other team members’ lack of motivation to perform accordingly, however we had all started on a level playing field and had been given an equal opportunity to acquire the necessary skills or knowledge to participate in this activity. Although it was necessary to develop some new skills to adhere to the norms of Forbidden Island, the team members’ pre-existing skills were not integrated in this experience. We had initially been so overwhelmed and distracted by the game itself that we had neglected the importance of other skills such as, communication, leadership, collaboration, decision-making, and conflict resolution. Perhaps, given the chance to recreate this experience, I would assume a more prominent leadership role within the group. By assuming more of a leadership role, I would give myself a better chance to contribute more effectively to the overall success of the team. Although the group dynamic was disjointed at times, all of the team members were determined to continue playing the game, whether it was by the official rules or not. This behavior can be viewed as disjointed, however I think that it is also indicative of the team members’ overall motivation to continue playing the game in pursuit of their own end goals. Being in a position to emphasize the importance of establishing common end goals may increase the members’ motivation to contribute their skills and knowledge towards their team performance instead of their individual performance. For example, communicating my thoughts on the team’s proximal goal, successfully playing Forbidden Island, and the team’s distal goal, the individual reflections, may create an environment for discussing our thoughts on the task’s end goals and rules of the game. By opening the lines of communication between the team members, the team may be able to collectively reach a mutual understanding or compromise on the common end goal and how to achieve it. Forbidden Island was an experience that truly challenged my personal assumption that team members tend to share similar attitudes, knowledge, and behaviours that equally motivate performance driven goal attainment. In fact, Forbidden Island demonstrated that team members may or may not tend to share similar attitudes, knowledge, or behaviours that may or may not equally motivate performance driven goal attainment. The underlying lessons relating to group dynamic and motivation that are embedded in Forbidden Island are ones that can be applied in all arenas of life, including personal and professional. After working in the corporate world for several years and since beginning the Schulich School of Business MBA program, I have truly realized the pertinence of teamwork. Collaborating in a team dynamic offers a plethora of benefits, especially due to the increasing diversity offered by team members. Although I can appreciate the added value of diverse personalities, cultures, norms, and experiences within a working group, I also appreciate that it is this diversity that often drives people’s motivation for performance and goal attainment. In spite of my appreciation for diversity within the team dynamic, I sometimes feel as though it is this diversity that may threaten my own motivation, performance, and goal attainment. As experienced in the Forbidden Island simulation, the team members in my group and I shared different attitudes and demonstrated different behaviours ultimately affecting, and possibly modifying, how the game was intended to be played. At the time of the simulation, my motivation was strictly driven by obtaining the necessary information to complete the reflection paper and the motivation of the other team members was unknown to me. Regardless of the scenario, real-life or a board game simulation, I have learned that the unknown will inevitably question the attitudes, knowledge, and behaviours that motivate my personal performance especially within a group setting.

Woodstock Music And Art Fair Essays - Counterculture Of The 1960s

Woodstock Music And Art Fair In 1969, the Woodstock Music and Art Fair drew more than 450,000 people to a pasture in Sullivan county. For four days, this site became a "countercultural mini-nation" in which drugs were all but legal, music was plenty, and love was free. The music began Friday afternoon at 5:07 p.m. August 15, and continued until mid-morning Monday August 18. The festival closed the New York State Thruway and created one of the nation's worst traffic jams. It also inspired a bunch of local and state laws to ensure that nothing like it would ever happen again. Woodstock was the idea of four young men: John Roberts, Joel Rosenman, Artie Kornfeld and Michael Lang. The oldest of the four was 26. Their original odea was to have it in Wallkill, New York, but the residents objected so greatly, that the site was then taken to a farm about eight miles outside of Bethel, N.Y. , population 3,900. There was objections from this city as well, but a permit had already been purchased to have a concert, so not much could be done about it. Although the conditions were terrible, (Lack of food, sparse sanitation facilities, drugs and alcohol, mud, to name a few) there were no violent acts at the festival. DRUGS Drugs were a problem at the festival, nearly ninety percent of the people there were smoking marijuana. There were no violence problems though. Approximately one hundred percent of the 33 people arrested were charged with drug-related charges. FOOD Food shortage was a problem since so many people showed up who the festival organizers wree not prepared for. Only 60,000 people were expected to attend, yet on the first day alone, 500,000 frankfurters and hamburgers were consumed. Constant airlifts were being operated from the site and outlying areas, bringing in a total of 1,300 pounds of canned food, sandwiches, and fruit. In fact, the food problems were so great that the Women's Group of the Jewish Community Center of Monticello and the Sisters of the Convent of St. Thomas prepared and distributed 30,000 sandwiches for the festival go-ers.